WHY A BRAND FOR LACROSSE?
We felt that lacrosse wasn't being represented correctly. Prior to Goose It, we looked at the other brands within lacrosse and got frustrated. Everything in the apparel space was cheaply made and poorly designed, usually consisting of nothing more than two lacrosse sticks and the words "lacrosse" across the front of a t-shirt.
Lacrosse is such a great sport and is starting to gain the recognition that it deserves. In addition to giving back and providing value to the sport, we also aim to help grow it. We want to be the reason that someone picks up a lacrosse stick and help play a major role in taking the sport to the masses.
founders
OUR STORY
Brothers Jackson and Boston Earl grew up playing sports their entire life. While school shopping in 2017, they wanted to purchase clothes related to the main sports they were playing at the time. After purchasing some clothing that was related to ice hockey, they went to look for some lacrosse related clothing and found nothing.
That sparked an idea to create a brand that provides high quality and well designed items in the lacrosse space. In November of 2018 at only 17 and 15 years old, Jackson and Boston's parents gave them a very small sum of money to help them get this idea started.
The brand has grown tremendously over the last few years and the Goose It team is excited to continue bringing value to and growing the sport of lacrosse.
HELPING TO CURE TYPE ONE DIABETES
GIVING BACK
In 2012, Jackson and Boston's sister was diagnosed with type one diabetes at the age of five. Witnessing her daily struggles, they felt that they needed to help. Goose It now gives 10% of profits to type one diabetic non-profit research to help contribute in finding a cure.